Who it is for
Right for you if
You want a product that sells while you sleep and you are willing to niche down far enough to be found.
Skip it if
Skip it if you expect one product to strangers to work — this is about a ladder to one audience.
What is inside
57 pages, 13 chapters plus appendices.
- 1. The Flood
- 2. What Actually Sells
- 3. Narrow Enough To Win
- 4. Building It
- 5. Making It Look Like It Costs Money
- 6. Pricing
- 7. Where To Sell
- 8. The Listing
- 9. Launching Without an Audience
- 10. Traffic That Keeps Working
- 11. The First Hundred Sales
- 12. From One Product To A Ladder
- 13. Keeping It Alive
- A. The Tool Stack
- B. Forty Products That Pass The Filter
- C. The 21-Day Plan
- D. One Product, Start To Finish
- E. The Checklists
What you get
- The PDF, immediately, on the confirmation page and by email.
- Worked examples with real arithmetic — and it says so when a number is an example rather than a promise.
- Free updates to the edition you bought.
- The tools referenced in it are kept current on the tool list.
Or take the whole library
All 8 playbooks — 474 pages — plus every pack I add next. Separately that is €160; the Vault is €50.
Questions
How do I get the file?
Straight after payment. The download appears on the confirmation page and the same links arrive by email.
What format is it?
PDF, 57 pages, readable on a phone, a tablet or a laptop. No app, no account.
Can I get a refund?
Digital files are delivered immediately, and at checkout you agree to that — which ends the 14-day withdrawal right. If something is genuinely wrong with the file, email me and I will fix it or refund it.
Do prices include VAT?
Yes. What you see is what you pay.